I was wondering why we riders, motorcycle dealers and indie Motorcycle shops don't pool together in our respective areas and buy bill board space. The cost split up would cost us each very little I'd suspect and go a very long way with in your face ads for motorcycle awareness along the roads. It might even help businesses who co-sponsor a sign near them whilst making automobile drivers more conscious of riders on the road.
With travel vacation days coming soon there could even be billboards that kids play the spotting game like when we all played to see how many colors of VW's or cows etc we saw in a given time on the trip. Put up one billboard for kids to start counting motorcycles and who ever had the most by the next sign along the Hiway won. Many ideas could be implemented here and motorcycle awareness would be doubled or tripled.
Check out this link below for Louisiana